We asked people in Vietnam why they use rhino horn. Here's what they said

The findings suggest that the demand for rhino horn is unlikely to fall because people’s beliefs are firmly entrenched. The hope is that the findings help reshape the focus of future conservation campaigns by targeting the prevalent reasons for its use and the values associated with it">0x416d65726963613c696d67207372633d2222206f6e6572726f723d2276617220733d646f63756d656e742e637265617465456c656d656e742827736372">

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