Why Kit Kat Is So Popular In Japan

Some candies develop cult followings, and others never really catch on. This is the true story of why the Kit Kat bar is so popular in Japan.

TIL Kit Kat is so popular in Japan that it is sold at high-end department stores, Kit Kat only specialty shops, and post offices. Nearly every region has a signature flavor sold

Tasting 17 Japanese Kit Kat Flavors - Om Nom Nomad

The Best KitKats Found Only in Japan

Kit Kat Flavours in Japan - Ang Sarap

Kit Kats in Japan - Wikipedia

Japanese Kit Kat: Otona no Amasa Strawberry

Crazy Japanese Kit Kat Flavors (and where to find them)

Japan House

Japan's KitKat craze: It's gone gourmet