7UP® IS SPREADING MOMENTS OF UPLIFTMENT WITH ITS INTERNATIONAL POSITIONING AND REFRESHING NEW BRAND IDENTITY
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/PRNewswire/ -- Today, 7UP® is pleased to announce a refreshingly new modern design while elevating its international positioning that adds moments of
7UP® IS SPREADING MOMENTS OF UPLIFTMENT WITH ITS INTERNATIONAL POSITIONING AND REFRESHING NEW BRAND IDENTITY
![](https://i.ytimg.com/vi/9JFe-oLN6kM/hq720.jpg?sqp=-oaymwEhCK4FEIIDSFryq4qpAxMIARUAAAAAGAElAADIQj0AgKJD&rs=AOn4CLCjeIL5OCTOdHVfrjVsBWC-NefNmg)
7Up's new visual identity system aligns itself to add moments of 'UPliftment' to the every day
![](https://www.shelflife.ie/wp-content/uploads/2023/08/KantarPic.jpg)
Kantar 100 Master Brands at Home 2023: Numbers 20 - 39 - Shelflife Magazine
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7UP® IS SPREADING MOMENTS OF UPLIFTMENT WITH ITS INTERNATIONAL POSITIONING AND REFRESHING NEW BRAND IDENTITY
Path on LinkedIn: #internationalwomensday #embraceequity
Imad BOUSSALEM on LinkedIn: 7UP® IS SPREADING MOMENTS OF UPLIFTMENT WITH ITS INTERNATIONAL POSITIONING…
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Building a Strong Brand Identity Through Product Positioning - FasterCapital
![](https://images.fastcompany.net/image/upload/w_1280,f_auto,q_auto,fl_lossy/wp-cms/uploads/2023/02/2g-90852045-7-up-redesign.jpg)
7Up's new look is a delightful refresh on a classic logo
![](https://www.stirworld.com/images/see/4736_Rebranding_11.jpg?0)
A look at refreshing brand identities and why they work in liminal realms
![](https://assets.isu.pub/document-structure/230424181055-b868e69e356f736ca20e34ebfa489947/v1/670bba7e3c5f5231a5c828e0b2e9fb27.jpeg)
Packaging World May 2023 by PMMIMediaGroup - Issuu
7Up's first “major” brand overhaul in over seven years is punchy, but simple
![](https://www.shelflife.ie/wp-content/uploads/2023/08/FREE-TO-ZERO_CAN-1024x576.png)
Kantar 100 Master Brands at Home 2023: Numbers 20 - 39 - Shelflife Magazine
![](https://brandstruck.co/wp-content/uploads/2016/03/coca-cola.png)
7up BrandStruck: Brand Strategy / Positioning Case Studies
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7UP® IS SPREADING MOMENTS OF UPLIFTMENT WITH ITS INTERNATIONAL POSITIONING AND REFRESHING NEW BRAND IDENTITY
Imad BOUSSALEM on LinkedIn: 7UP® IS SPREADING MOMENTS OF UPLIFTMENT WITH ITS INTERNATIONAL POSITIONING…