Sprite Debuts New Marketing Campaign
![Sprite Debuts New Marketing Campaign](https://img.vendingmarketwatch.com/files/base/cygnus/vmw/image/2019/06/Thirst_for_Yours_Sprite.5d1101a27fd47.png?auto=format,compress&fit=fill&fill=blur&w=1200&h=630)
After 25 years, Coca-Cola Co.
After 25 years, Coca-Cola Co.'s Sprite is moving from its Obey Your Thirst tagline to Thirst for Yours and from rap to hip-hop, AdAge reports.
![](https://www.coca-colacompany.com/content/dam/company/us/en/articles/debuts-diverse-lineup-new-drinks-11.jpg)
Coca-Cola Debuts New Drinks at NACS - News & Articles
Coca-Cola and Pernod Richard Create Sprite and Vodka RTD
![](https://s3-prod.adage.com/s3fs-public/20210617_Sprite_lets_be_clear_3x2.jpg)
Sprite launches first global campaign
![](https://www.coca-colacompany.com/content/dam/company/us/en/media-center/940ads-1440x480.jpg)
Big Game Debut Sprite one brand
![](https://exchange4media.gumlet.io/news-photo/95953-Spritemain.jpg?w=400&dpr=2.6)
Sprite uses interactive storytelling for 'Sprite vs Summer' campaign
![](https://digiday.com/wp-content/uploads/sites/3/2023/02/blueprints-plan-digiday.jpg?w=1030&h=579&crop=1)
Sprite tries to reach Gen Z, millennials with QR codes, social
![](https://thedrum-media.imgix.net/thedrum-prod/s3/untitled_design_3_3.jpg?w=500&ar=2:1&fit=crop&crop=faces,edges&auto=format)
Sprite The Drum
![](https://www.chinadaily.com.cn/regional/chongqing/liangjiang/images/attachement/jpg/site1/20180408/286ed488c82a1c33b74b01.jpg)
Fiber-filled Sprite debuts in Chongqing
![](https://cached.imagescaler.hbpl.co.uk/resize/scaleWidth/815/cached.offlinehbpl.hbpl.co.uk/news/OMC/3D0667D4-F7EC-D2DE-FF0F753435AE8CC9.jpg)
Sprite to debut sugar substitute in UK
![](https://img.huffingtonpost.com/asset/5a3aa64a150000480049cc27.jpg?ops=scalefit_720_noupscale)
Who Was the Coca-Cola Sprite Boy?
![](https://digiday.com/wp-content/uploads/sites/3/2023/06/Screen-Shot-2023-06-14-at-12.20.13-PM.png)
Why Pepsi's new Sprite rival has a new social strategy — and a new
![](https://image.slidesharecdn.com/spriteobeyyourverse-170816184758/85/sprite-obey-your-verse-9-320.jpg?cb=1668012401)
Sprite #obey your verse
![](https://static-prod.adweek.com/wp-content/uploads/2020/10/sprite-vote-black-creators-CONTENT-2020-1360x680.jpg)
Sprite's Latest Campaign Encourages Black Youth to Vote
![](https://townsquare.media/site/139/files/2023/11/attachment-PXL_20231127_191705241.jpg?w=980&q=75)
Let's Try New Sprite: Winter Spiced Cranberry [TASTE TEST]