Mars Rebrands Uncle Ben's To Ben's Original - TheStreet
![Mars Rebrands Uncle Ben's To Ben's Original - TheStreet](https://www.thestreet.com/.image/ar_1:1%2Cc_fill%2Ccs_srgb%2Cfl_progressive%2Cq_auto:good%2Cw_1200/MTY4NjI3MTMzOTA3NDc4MTUx/uncle-ben.jpg)
Mars drops Uncle Ben's brand image after racial stereotyping row
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Aunt Jemima to rebrand as Pearl Milling Company this summer
![](https://s39939.pcdn.co/wp-content/uploads/2022/03/CSR_Campaign-of-the-Year_Gearbox-Entertainment-Company-300x200.jpg)
How Mars rebranded Ben's Original with a focus on purpose and activism - Ragan Communications
Uncle Ben's Unveils Ben's Original Name After Racial Stereotyping Criticism
Uncle Ben's rice rebrands as Ben's Original following racial stereotyping backlash - MediaWatch
Rice brand Uncle Ben's changing name and logo because of racist connotations
![](https://c8.alamy.com/comp/2H5M611/packs-of-uncle-bens-original-rices-on-sale-in-supermarket-london-england-uk-2H5M611.jpg)
Uncle bens hi-res stock photography and images - Page 2 - Alamy
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Uncle Ben's Drops Imagery And Name Steeped In Racial Stereotypes : Updates: The Fight Against Racial Injustice : NPR
![](https://static-prod.adweek.com/wp-content/uploads/2020/06/uncle-bens-content-2020-652x367.jpg)
How Mars Food Will Market Ben's Original Following Rebrand
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6 929 136 Uncle bens Bilder, stockbilder, 3D-föremål och vektorer
![](https://fullstop360.com/blog/wp-content/uploads/2021/01/Uncle-Ben%E2%80%99s-By-Mars.jpg)
What To Expect From 2021? - Rebranding Of Famous Companies