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How Mattel reinvented Barbie To Become A Global Icon

How Mattel reinvented Barbie To Become A Global Icon

El mundo rosa de Barbie

Barbie gets a David Bowie makeover, becomes Ziggy Stardust

Marketing Breakdown: The Barbie Phenomenon - Valley News Group

What Legacy Brands Can Learn From Barbie's Reinvention

Icon or rampant consumerism? What the Barbie campaign says about our culture - RMIT University

Barbie's Secret Sister Was a German Novelty Doll

Mattel, Icons in the Making

Then and Now: The Evolution of Brand Barbie

Barbie: A Doll-Lightful New Take on an Icon, by Alex Consulting

Mattel's newest versions of the iconic doll show Barbie is still reinventing herself after all these years -Living News , Firstpost