Bugatti festival: Honoring the birthplace of an iconic brand – Bugatti Newsroom

Always held on the weekend closest to Ettore Bugatti’s birthday, September 15th, the Bugatti Festival takes to the streets of Molsheim for a public celebration of Ettore and his legacy.
Molsheim in the Alsace region of France is forever associated with Bugatti. It was this small town where Ettore Bugatti chose to found his eponymous company, it was here where he would build his cars and welcome his customers, and it is here where he and his family found their final resting place. Each year, the Bugatti Festival comes to Molsheim: still the home of this iconic brand.

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