California Couple Gets Mega Rich Off Clif Bars

More than two decades after turning down a $120 million offer from Quaker Oats, Gary Erickson and Kit Crawford, the majority owners of Clif Bar, have agreed to sell the energy bar company to snack giant Mondelez for $2.9 billion.
More than two decades after turning down a $120 million offer from Quaker Oats, Gary Erickson and Kit Crawford, the majority owners of Clif Bar, have agreed to sell the energy bar company to snack giant Mondelez for $2.9 billion.

Husband-and-wife team selling Clif Bar to Mondelez for almost $3B

Lit Trips: Cruise around Big Sur for these literary adventures along the coast - Los Angeles Times

Clif Bar is named after my father, Clifford, my childhood hero and companion throughout the Sierra Nevada mountains. In 1990, I lived in a garage with

CLIF Bar® Chocolate Chip/White Chocolate Macadamia Nut/Crunchy Peanut Butter Energy Bars Variety Pack 24-2.4 oz. Box

Planning A Trip To California? Here's EVERYTHING You Need To Know

17 Best Beaches in Los Angeles

Ultimate Pacific Coast Highway California Road Trip Itinerary

The 20 Best Climbing Films of All Time

Made with great tasting and sustainably sourced whole food ingredients like organic rolled oats, CLIF BAR Minis are perfectly portioned to provide

CLIF BAR Minis - Chocolate Brownie Flavor - Made with Organic Oats - 4g Protein - Non-GMO - Plant Based - Snack-Size Energy Bars - 0.99 oz. (20 Pack)

Meet the Clif Bar BILLIONAIRES: Couple behind beloved snack set to make $2.9 BILLION with sale

The 1,100-mile California road trip that reminds: 'The coast is never saved; it's always being saved.' - Los Angeles Times

For the Billionaire Who Has Everything, Consider an Island in the San Francisco Bay - The New York Times

A Giant Company Wanted to Buy His Business for $120 Million. He Walked Away From It--and He's Glad He Did

How to Get a California Marriage License & Plan a CA Wedding