7UP rebrands with fresh look that is all about being uplifting

Beverage company PepsiCo has unveiled new branding for soft drink 7Up, which aims to reinforce the uplifting nature of the brand.

7Up's international rebrand seeks to uplift consumers

7UP rebrands with fresh look that is all about being uplifting

7UP's Revitalisation: logo refresh, green shades, positive moments

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7Up's first “major” brand overhaul in over seven years is punchy, but

7up BrandStruck: Brand Strategy / Positioning Case Studies

7up BrandStruck: Brand Strategy / Positioning Case Studies

7Up's new look is a delightful refresh on a classic logo

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7Up's new look is a delightful refresh on a classic logo

Agency Masala on Instagram: @pepsico gave the freshest rebrand to